Title
A framework of revenue opportunity in hotel management - an optimal room allocation approach
Publication Date
11-1-2014
Document Type
Conference Proceeding
Abstract
With all the published research on hotel Revenue Management (RM), a framework to guide a comprehensive hotel RM is rare in the extant literature. This research proposes a complete revenue opportunity framework for applying a traditional revenue management model for controlling room inventories for hotels. We propose and describe the framework and the model in this paper. The finished research will use archived data from a major hotel chain and apply the framework for generating controls for managing hotel room inventories to maximize revenue.
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